SOLE MUSIC

In our culture, music is in the core. So when we heard about a cool initiative to create a device that would let deaf people feel the beat, we knew we had to jump in. Our team went all out to make sound frequencies more tangible. We wanted to create something that was not only effective but also had the hip factor of sneaker ads where we mixed 3D animation and motion graphics to show sound frequencies turning into vibrant patterns and shapes. Not to mention the visuals and social media graphics to spread the word about the initiative. Super proud to have been a part of this. Let’s work together to spread the joy of music. As Henry Rollins once said “let’s let music play us instead of the other way around.”

 

*3x Bronze in the “Cross-Channel UX UI Digital/ Physical Category,” “Physical Product & Mobile Integration Category,” and “Integrated Digital & Physical Product Category” at the One Show 2023

*Silver in the “Health & Wellness Category” at Cannes Lions 2023

*Gold in the “Film Craft Category” at Lynx 2023

*Silver in the “Entertainment Category” at Lynx 2023

*Bronze in the “Digital Category” at Lynx 2023

*7x Shortlists in several other categories at Lynx 2023

SOLE MUSIC

DIRECTORTARIQ ALI
CLIENTANGHAMI
AGENCYANDUS
PRODUCTION HOUSEGOOD PEOPLE FILMS
COUNTRYUAE
2023

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