BACK YOUR BLACK

Started with cartoonish mask doodles and ended up being a torn, untamed psychedelic film. 

A great track and the rogue, grungy art direction of this ad gave us the fluidity and freedom to add graphics, post- production effects, and doodles to create something psychedelic. 

The visual can speak for itself.

BACK YOUR BLACK

DIRECTORMAGED NASSAR
CLIENTPEPSICO
AGENCYELEPHANT
PRODUCTION HOUSEGOOD PEOPLE FILMS
COUNTRYEGYPT
2022

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